Askar, S.S., & Al-khedhairi, A. (2017). Analysis of Nonlinear Duopoly Games with Product Differentiation: Stability, Global Dynamics, and Control. Discrete Dynamics in Nature and Society, 2017, 1-13.
Bass, F. M., Krishnamoorthy, S., Prasad, A., & Sethi, A. (2005). Generic and brand advertising strategies in a dynamic duopoly.
Marketing Science, 24(4), 556-568.
https://doi.org/10.1287/mksc.1050.0119
Bishop, P., & Charles, C. (2004).
Dairy Market Impacts of US Milk Protein Imports and Trade Policy Alternatives. Department of Applied Economics and Management. Research Bulletins, Cornell University.
https://doi.org/10.22004/ag.econ.122102
Blaylock, J., & Blisard, W. (1988).
Effects of Advertising on the Demand for cheese. Washington, D.C.: Economic Research Service, U.S. Department of Agriculture.
https://doi.org/10.22004/ag.econ.278346
Bloch, F., & Manceau, D. (1999). Persuasive advertising in Hotelling's model of product differentiation.
International Journal of Industrial Organization, 17(4), 557-574.
https://doi.org/10.1016/S0167-7187(98)00014-9
Bulik, B. (2021).
The top 10 ad spenders in Big Pharma for 2020. US.: fiercepharma. Retrieved from
https://www.fiercepharma.com/special-report/top-10-ad-spenders-big-pharma-for-2020
Cao, H.J., Zhang, Y., Zhang, H., & Zhang, Z. (2013). Cooperation in Global Modular Production Network: an Analysis Based on Game Theory and Evolution Model. International journal of applied mathematics and statistics, 49, 289-298.
Chizari, A., shokoohi, Z., Salami, H., & Hosseini, S. (2015). Existence of Habits and Empirical Demand Analysis: A Case Study for Urban Households’ Dairy Products Demand in Iran. Agricultural Economics, 9(2), 19-35.[In Farsi]
Crespi, J. (2021).
Generic Advertising. (A. Marciano, & G. Ramello, Eds.) New York: Encyclopedia of Law and Economics.
https://doi.org/10.1007/978-1-4614-7883-6_784-1
Crespi, J. M. (2007). Generic Advertising and Product Differentiation Revisited.
Journal of Agricultural & Food Industrial Organization, 5(3).
https://doi.org/10.2202/1542-0485.1153
Crespi, J., & Stephan, M. (2002). Generic Advertising and Product Differentiation.
American Journal of Agricultural Economics, 84(3), 691-701.
https://doi.org/10.1111/1467-8276.00328
Depken, C., Kamerschen, D., & Snow, R. (2002). Generic Advertising of Intermediate Goods: Theory and Evidence on Free Riding. Review of Industrial Organization, 20(3), 205-220. https://doi.org/10.1023/A:1015069023770
Food and Agricultural organization. (2023, January 9).
Faostat. Retrieved from FAO:
https://www.fao.org/faostat/en/#data/QV.
Handouf, S., Sabir, E., Elhammouti, H., & Sadik, M. (2018). Availability and Pricing Combined Framework for Rivalry Flying Access Network Providers. 2018 IEEE Global Communications Conference, 1-6.
Hokmollahi, F., & Ehsani, M. (2020). haracteristics of Nodooshan Goat Milk and Identification of Volatile Compounds in Traditional Nodooshan Goat Cheese during Ripening.
Iranian J Nutr Sci Food Technology, 14(4), 67-76. Retrieved from
http://nsft.sbmu.ac.ir/article-1-2771-fa.html [In Farsi]
Hosseini, S., & Erfnian, Z. (2008). Factors affecting the demand for milk and dairy product: with an emphasis on advertising (study of the Iranian milk industry.
Iranian Journal of Agricultural Economics and Development research, 39(1), 1-9.
https://doi.org/ 20.1001.1.20084838.1387.39.1.2.2[In Farsi]
Isariyawongse, K., Kudo, Y., & Tremblay, V. (2007). Generic and brand advertising in markets with product differentiation.
Journal of Agricultural and Food Industrial Organization, 5(1), 1-15.
https://doi.org/10.2202/1542-0485.1179
Ji, S. (2016). On Credit-based Incentive Mechanisms of Voluntary User Comment Reviewing in Social Networks. ArXiv, abs/1608.04090.
https://doi.org/10.48550/arXiv.1608.04090
Kim, K., & Roh, J. (2003). The Effects of Advertising on Milk Demand Elasticities and Structural Changes in Korean Milk Markets.
American Agricultural Economics Association Annual Meeting (pp. 1-16). Montreal, Canada: American Agricultural Economics Association.
https://doi.org/10.22004/ag.econ.22155
Krishnamurthy, S. (2000). Enlarging the pie vs increasing one’s slice: An analysis of the relationship between generic and brand advertising.
Marketing Letters,, 11, 37-48.
https://doi.org/10.1023/A:1008146709712
Krishnamurthy, S. (2001). The effect of provision points on generic advertising funding. Marketing Letters, 12(4),
Liang, Y., & Zhou, Z. (2013). Essential norm of the product of differentiation and composition operators between Bloch-type spaces.
Archiv der Mathematik, 100, 347-360.
https://doi.org/10.1007/S00013-013-04999-7
Luo, Y., Gao, L., Huang, J. (2016). Economics Theory Basics. In: Economics of Database-Assisted Spectrum Sharing. Wireless Networks. Springer, Cham.
https://doi.org/10.1007/978-3-319-43231-1_2
Messer, K. D., Kaiser, H. M., & Schulze, W. D. (2004). Status-Quo-Bias and Voluntary Contributions: Can Lab Experiments Parallel Real World Outcomes for Generic Advertising? 2004 Annual meeting, August 1-4, Denver, CO 20072, American Agricultural Economics Association.
https://doi.org/10.22004/ag.econ.20072
Natsuki, S., Syusuke, T., Katsutoshi, Y., & Tomomichi, S. (2014). Evaluation of price elasticity and brand loyalty in milk products.
Procedia Computer Science, 35, 1482 – 1487.
https://doi.org/10.1016/j.procs.2014.08.213
Navarro, J. G. (2023a). Media advertising spending in the United States from 2020 to 2024. US.: statista. Retrieved from https://www.statista.com/statistics/272314/advertising-spending-in-the-us/
Navarro, J. G. (2023b).
Advertising spending in Latin America 2014-2022. US.: Statista. Retrieved from
https://www.statista.com/statistics/238390/latin-american-advertising-revenue/
Nicholson, C., & Kaiser, H. (2008). Dynamic market impacts of generic dairy advertising.
Journal of Business Research, 61(11), 1125-1135.
https://doi.org/10.1016/j.jbusres.2007.11.011
Poe, G. L., Kaiser, H. M., & Messer, K. D. (2006). Voluntary Funding for Generic Advertising Using a Provision Point Mechanism: An Experimental Analysis of Option Assurance. 2006 Annual meeting, July 23-26, Long Beach, CA 21371, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
https://doi.org/10.22004/ag.econ.21371
Pritchett, J., Liu, D., & Kaiser, H. (1997). Generic milk advertising: optimal allocation among types of media (No. 35817). 1997 Annual Meeting, July 13-16, 1997, Reno\ Sparks, Nevada, Western Agricultural Economics Association.
https://doi.org/10.22004/ag.econ.35817
Pishbahar, E., & Kheiri Nataj Firoozjah, M. (2014). Evaluation the dairy demand of Iran using almost ideal demand system (AIDS).
Iranian Journal of Agricultural Economics and Development Research, 45(4), 693-701.
https://doi.org/10.22059/ijaedr.2014.53843[In Farsi]
Roma, P., & Perrone, G. (2010). Generic Advertising, Brand Advertising and Price Competition: An Analysis of Free-Riding Effects and Coordination Mechanisms.
Review of Marketing Science, 8(4), 1-26.
https://doi.org/10.2202/1546-5616.1122
Shahbazi, H. (2015). Generic Advertising Optimum Budget for Iran’s Milk Industry.
Journal of Agricultural Economics and Development, 29(4), 389-400.
https://doi.org/10.22067/JEAD2.V29I4.49202[In Farsi]
Shahbazi, H. (2016). Generic Dairy Advertising Effects in a Multi-Market Equilibrium.
Journal of Agricultural Economics and Development, 10(3), 89-112.
https://doi.org/10.22034/IAES.2016.22185[In Farsi]
Shahbazi, H. (2021). The optimal budget of Milk Generic advertising: an application of different allocation methods.
Journal of Agricultural Economics and Development, 52(2).
https://doi.org/10.22059/IJAEDR.2021.285992.668791[In Farsi]
Shahbazi, H. (2023). Measuring market behavior in the dairy products industry using the profit-oriented function.
Journal of Agricultural Economics and Development, 37 (3), Forcecomming.
https://doi.org/10.22067/jead.2023.80560.1175[In Farsi]
Shahbazi, H., & Faryadras, V. (2018). Milk optimal generic advertising expenditure in an imperfect competitive marketing level.
Agricultural Economics and Development Journal, 26(2), 217-224.
https://doi.org/10.30490/AEAD.2018.73561[In Farsi]
Shahbazi, H., & Samdeliri, A. (2019). Application of multi-market equilibrium model on general advertising significance model in profit of milk industry in Iran.
Agricultural Economics and Development Journal, 33(1), 25-39.
https://doi.org/ 10.22067/JEAD2.V0I0.69994[In Farsi]
Shahbazi, H., Kavoosi, M., Peikani, G., Erfanian, Z., & Abedi, S. (2009). Estimation of monopoly welfare loss in Iranian milk production industry.
Agricultural Economics and Development, 17(1), 39-53.
https://doi.org/10.30490/AEAD.2009.58826[In Farsi]
Shephard, R. (1953).
Theory of Cost and Production Functions. Princeton: Princeton University Press.
https://doi.org/10.1515/9781400871087
Statista. (2023). Milk Promotion. The Statistics Portal.
World Population Review. (2023a).
Milk Consumption by Country. Retrieved from
https://worldpopulationreview.com/country-rankings/milk-consumption-by-country
World Population Review. (2023b).
Cheese Consumption by Country. Retrieved from
https://worldpopulationreview.com/country-rankings/cheese-consumption-by-country
